Mark Cross becomes Deputy Chairman of The Water Dispenser & Hydration Association

The WHA, (The Water Dispenser & Hydration Association),  has announced the appointment of Mark Cross as its Deputy Chairman, with immediate effect.

Mark Cross is Sales & Marketing Director at Waterlogic GB and Managing Director at MIW Water Cooler Experts and has over 20 years’ commercial experience in the UK water dispenser sector. He has worked with Nestle Water Coolers and Angel Springs, taking on roles that included field sales, key account management, digital marketing, and customer relationship management.

Jon Wicks, chairman of The WHA, said: ‘Mark is the perfect choice as Deputy Chairman. As a member of our Executive Committee, he has been involved in the strategic planning for the industry association since its formation two years ago. He has a wealth of industry sector experience as well as marketing knowledge and energy, which will be instrumental in taking the WHA forward.’

Mark Cross succeeds James Anderton, who stepped down from the role last month.