CCEP announces trial of new Compact Freestyle dispenser in UK
Coca-Cola Europacific Partners (CCEP), in partnership with The Coca-Cola Company, has launched a six-month controlled trial in the UK of its latest beverage dispensing machine, the new Compact Freestyle.
The new machine enables consumers to purchase Coca-Cola drink brands and personalise temperature and carbonisation levels to their taste using their own vessels, thereby eliminating the need for PET or glass bottles, or aluminium packaging.
CCEP said the preliminary life cycle analysis of the new Compact Freestyle, conducted by ifeu (the Institute for Energy and Environmental Research), has identified a lower carbon footprint per litre of chilled beverage compared with conventional pack types. Further sustainability analysis will now be conducted in real-world conditions through this and future planned trials.