WE Berlin Workshops Thursday 17th October 2019

August 29, 2019

REGISTRATION NOW OPEN FOR DELEGATES TO BOOK THEIR PLACES

As well as having a fascinating itinerary of speakers at the morning Conference, we are pleased to announce that delegates will be able to take part in a series of Workshops in the afternoon.  There are two “streams”:  Business Strategy and Technical & Sustainability.  The speakers are all experts in their field and they will be encouraging participation, questions and debate.

SESSION 1:  BUSINESS STRATEGY

• M &  A and selling your business:  “A science or common sense?”

            John Dundon, Former WE Chair

• B2B or B2C Marketing:  “One or the other,  or are they converging?”

            David Mitchell, The Marketing People

• Watercoolers in Hospitality:  “Opportunities, trends and innovations”

            Debora Screpanti, Marketing Manager, Blupura

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SESSION 2:  TECHNICAL & SUSTAINABILITY

• Optimizing total cost of ownership with UV-LED water disinfection

            Dr. Babak Adeli, Senior Engineer, R & D, Acuva Technologies

• 5 Gallon bottling:  “DIY or contract?”

            Peter Hogervorst, Teamblue Dolphin

• The importance of being third party audited and technical challenges in the watercooler industry

            Alex Mezquida, Group Quality Director, Eden Springs