S. Pellegrino presents the limited edition “Cinema” during the 2012 Cannes International Film Festival

May 25, 2012

S. Pellegrino, official partner of the 65th Cannes International Film Festival, has created an elegant and sophisticated limited edition bottle for its sparkling water, as a tribute to La Dolce Vita.

After its first appearance in Federico Fellini’s Dolce Vita in 1959, the iconic brand of Italian films has pursued its international film career with its bottle appearing in many major films.

 From Russia with Love in 1963, Emmanuelle in 1969, La Grande Bouffe (Blowout) in 1973, Mighty Aphrodite in 1995, The Royal Tenenbaums in 2001, Changing Lanes in 2002, Ocean Twelve, Meet the Fockers and Non ti Muovere (Don’t Move) in 2004, Scoop and Hitch in 2005, The Devil wears Prada in 2006, The Intouchables in 2011… and many others.

“The collaboration between S. Pellegrino and the Cannes International Film Festival is quite legitimate; it’s the fruit of a history linking S. PELLEGRINO with the film industry. S. PELLEGRINO and the Festival share the same special universe of glamor and exception!” Fabienne Bravard, Brand Director for S. Pellegrino-Perrier.

Directly released fron Nestle Waters